T R U S T G R I D . A I

Loading

Sales Acceleration

With the adoption of the 5G with massive data speed at very low latency combined with advanced mobile handsets with the end users, there is a fundamental shift in digital sales and marketing approach as well to reach and educate the buyers using high definition videos along with providing an enhanced user experience all in their hands. Disruptive buyer dynamics are rewriting the rulebook for B2B and B2C sales, demanding digital-first engagement with customers.

  • Extremely Low Marketing Qualified Leads (MQL)
  • Below Average  Sales Qualified Leads (SQL)
  • Insignificant Funnel Conversion Rates
  • Unpredictable Sales Funnel 
  • Extremely Low Lead  Conversions 
  • Long Sales cycles 
  • Increasing Cost of Sale
  • Low Brand awareness
  • Poor Customer Engagement
  • 95% Video Traffic  will consist of all Internet traffic by 2025. 
  • 78% better conversion by Video Driven Marketing 
  • 87% of Buyers feel videos given them more confident in decision making
  • 87%  Buyers feel Vproduct videos  reduce buying risks or concerns.
  • 81% of all enterprises are now using video for marketing.
  • 90% of Buyers state product videos   will help them make a faster purchasing decision.

Improvement :

40 % Sales Closure Rate 
75 % Lead Conversion 
60 % Marketing ROI 
Quality of Customer Engagement 
Customer Satisfaction

Reduction :

40 % Sales Cycle Time 
40 % Customer Acquisition Cost ( CAC ) 

  • Outcome Focused Consulting Services – Sales Acceleration  
  • Cloud Based  AI Driven Video Marketplace 
  •  Cloud Based AI Driven Video KMS for Enterprise 

Opex Reduction

Post COVID , Majority of  enterprises are undergoing  , never seen before demand fluctuations ,  unprecedented margin pressure,  operational risk , cost escalation and operational uncertainties .  Lack of operational flexibility & rigid supply chain creates constraints, competitive pricing pressures from China, Vietnam, Bangladesh  makes current operating models unviable .To Overcome these challenges organisations will have to constantly maintain their competitive advantage in all operational dimensions.  

  • Unpredictable demand pattern 
  • High labour rates
  • Fast changing  product portfolio  
  •  Low employee productivity due to changes in demand 
  • High fixed overheads 
  • Low Return on fixed assets
  • High cost of failures
  • 20 % productivity loss due to searching & seeking
  • 30 % team idleness due to lack of information.
  • 5 % time spent on continuous training  productivity by 15  %  
  • 30   Average fixed overhead

Improvement :

  • 60 % Employee Productivity
  • 30 % First Time Pass ( Quality Improvement )
  • Customer Satisfaction

Reduction :

  • 50 % Life Cycle Support Cost
  • 50 % Mean time to Detect
  • Mean time to Repair
  • Cloud Based AI Driven Video KMS
  • Cloud Based AI Driven Video Ops

Employee Productivity

Employee engagement , productivity is a key factor in every industry and employee productivity management  is the most foundational  performance vector for every successful business. According to TISA’s State of Knowledge Management report, 43% of managers believe they could improve employee productivity by 30% or more if their organizations were sharing knowledge and more effectively among themselves .

  • Poor Attendance 
  • High Response Time
  • High Rework 
  • Repeat Mistakes  
  • Past Defects 
  • Employee Turnover 
  • High Rejection Rate
  • 80 % Employees feel that their skills and talents are not utilized properly
  • 64 % Employees feels that organization does not provide right , on time support
  • 50 % Employees lack of collaboration kills the major productivity 
  • 21 % Productivity loss  due to poor knowledge sharing culture 
  • 15 % of of Work hours lost due to  ready  to use information 

Improvement :

  • 80 % Employee Effectiveness
  • 60 % Customer Engagement
  • 55 % Knowledge Capture & Sharing
  • Customer Satisfaction

Reduction :

  • 50 % Life Cycle Support Cost 
  • 30 % High-Value Employee Turnover 
  • Outcome  based Consulting & Advisory Services 
  • Cloud Based AI Driven Video KMS 
  • Cloud Based AI Driven Video Ops
  • Cloud Based AI Driven Marketplace

Customer Experience

While executives often successfully develop comprehensive CX-transformation road maps, many fall into the trap of implementing business-as-usual programs to execute the needed change. The most common mistake is parceling out various elements of the program to different functions.   According to a report by CIO Insights, More than 70% of B2B buyers fully define their needs before engaging with a sales representative .Buyers favor sales resources who demonstrate high levels of customer knowledge, leverage superior communications skills, present a results-orientation and educate buyers with perspective.

  • Uncompetitive NPS Score 
  • Poor Customer Engagement
  • Low Customer Satisfaction
  • Below Average Customer Lifetime Value
  • Delay  Response time on enquiries 
  • Lack of contextual support or information
  • Lack of 360 Degree Customer Intelligence 
  • Poor dealers & distributors engagement
  • 70% of B2B buyers fully define their needs
  • 55% of consumers will watch a video that is part of your website content.
  • 76% of shoppers rely on product videos when making a buying decision.
  • 92.6% of shoppers want customer reference videos for  buying decisions.

Improvement :

  • 60 % Customer Engagement Effectiveness ( CEE )
  • 70 % Customer Lifetime Value ( CLV )
  • 60 % Customer Stickiness Factor ( CSF )
  • 35 % NPS Score

Reduction :

  • 60 % Customer Acquisition Cost
  • 40 % Customer Churn Rate
  • 30 % Customer Effort Score ( CES )
  • Average Resolution Time
  • Outcome  based Consulting & Advisory Services 
  • Cloud Based AI Driven Video KMS 
  • Cloud Based AI Driven Video Ops
  • Cloud Based AI Driven Marketplace 

Quality Improvement

Good quality doesn’t have to mean higher costs—in fact, it often means lower recall and warranty costs as a culture of quality takes hold . Quality Management not only improves the quality of customer experience but also provide deeper insights for innovation and continuous improvement . Especially in highly regulated industries such as packaged foods or pharmaceuticals, organizations often see quality mainly in compliance terms. There’s a good reason: as products become more complex, compliance and quality start to overlap, with some standards explicitly incorporating minimum quality targets.
Knowledge management is a key element in the quality management process that can help the organisation to drive Quality adoption and utilization of Knowledge across its employees, partners, Customers etc.

  • Unclear requirements from Buyers & Associated Terms 
  • Poor Sampling and Quality Techniques 
  • High Returns and Rejections 
  • Lack of supporting Infrastructure for QA 
  • High Cost of Standardization like ISO 
  • Unskilled Labor 
  • 85 % Customer Satisfaction are linked with Product Quality 
  • 57% Reduced Return by Video Content based Selling
  • 10 % Operating is lost due to Quality 
  • 25 % Improvement in Equipment Effectiveness
  • 30 % Increase in Capacity

Improvement :

  • 30 % Product Reliability
  • 10 % Margin
  • Competitive Advantage
  • QMS Adoption
  • Customer Satisfaction

Reduction :

  • 30 % Scrap and Rework Cost
  • 20 % Time to Market Cycles
  • 40 % Customer Churn Rate
  • Outcome  based Consulting & Advisory Services 
  • Cloud Based AI Driven Video KMS 
  • Cloud Based AI Driven Video Ops
  • Cloud Based AI Driven Marketplace

Time to market

Companies can test and launch digital products and services faster, and at lower cost, by integrating their product development , Product Lifecycle Operations , Customer Operations with AI and Video Technologies

Time to Market, gives you an essential competitive advantage in an ever faster moving market. In that way, TTM is closely connected to how innovative your company is. If your Time to Market is too long, the risk is that competitors will pull ahead of you and present customers with an equivalent solution or product. So, your ability to react fast on market opportunities and challenges in combination with at short TTM should be a cornerstone of your business.

  • Increased Competition 
  • Lack of Differentiation 
  • Risk of Low Cost  Imitation 
  • Lack of Market Intelligence 
  • Time Consuming Market Research 
  • Lack of Customer Intelligence  
  • High Error Rates
  • 82 %  Improvement in Market Valuation for Innovative Companies
  • 60 % New Growth is based on New Product Launch 
  • 55 % improvement in Competitiveness 
  • 55 % Customer Loyalty for Continuous Innovation

Improvement :

  • 30 % Time To Market
  • 45 % New Product Launch Velocity
  • Competitive Advantage
  • Market Share Acquisition
  • Revenue Growth

Reduction :

  • 20 % Product Development Cycle
  • 30 % R&D Cost 
  • Outcome  based Consulting & Advisory Services 
  • Cloud Based AI Driven Video KMS 
  • Cloud Based AI Driven Video Ops
  • Cloud Based AI Driven Marketplace

Revenue Accelaration

Sales growth, which is probably monitored more closely than any other financial indicator, is an important metric to follow—high sales growth drives earnings growth, which in turn drives gross domestic product (GDP) growth and employment growth—key policy objectives in any economy. Analysis showed that small businesses grew sales by on average 2.2 percent per year over a period of last 20 Years compared to 3.5 percent for medium-sized businesses and 5.4 percent for large businesses.

  • Poor Market Awareness 
  • Low market Access 
  • Time wasted in Unqualified leads 
  • Low Conversion rate 
  • Margin Erosion 
  • 80% of organizations that have completed the digital transformation report increased profits.
  • 85% say they have increased their market share.
  • On average, leaders expect 23% higher revenue growth than competitors.   

Improvement :

  • 70 % Quality of leads
  • 30 % Sales Conversion
  • 30 % Business Growth
  • Marketing ROI

Reduction :

  • 30 % Sales Cycle
  • 50 % Customer Acquisition Cost

New Revenue Streams

Every Organisation is in a need to find and discover new Revenue Streams. However, many mostly focus on scaling up sales in various channels of their existing offerings or acquiring another company to buy more growth. Adding new revenue streams to your business can help you achieve: Increased growth, higher-margins , future business model, Revenue diversification & improved financial stability.

  • Lack of Innovation 
  • Becoming Overwhelmed with Options 
  • Falling Behind 
  • Focusing too much on Sales   

Improvement :

  • 20 % Innovation Sales Rate
  • 30 % Business Growth
  • Competitive Advantage

Reduction :

  • 40 % Customer Churn Rate
  • 50 % Customer Acquisition Cost

Innovation Velocity

Innovation is critical to growth, particularly as the speed of business cycles continues to increase. Most companies understand the importance of innovation but fall short when it comes to execution . Continuous Innovation is the single most factor that separates successful disruptors from the rest of the field. Innovation plays a critical role in shaping the industrial and firm competitiveness of any company , nation or government . Innovation is often discussed in the setting of developed countries, but the rise of emerging economies such as India has generated a new interest in understanding innovation in developing economies.

  • Lack of Innovation Driven Culture
  • Poor Knowledge Sharing
  • Lack of Effective Collaboration
  • Lack of Experimental Systems
  • Lack of Leadership Focus
  • 82 %  Improvement in Market Valuation for Innovative Companies
  • 60 % New Growth is based on New Product Launch 
  • 55 % improvement in Competitiveness 
  • 55 % Customer Loyalty for Continuous Innovation

Improvement :

  • 60 % Employee Effectiveness
  • 20 % New Revenue Streams
  • 20 % Innovation Sales Rate
  • Business Growth

Reduction :

  • 20 % R&D Cost
  • 30 % Time to Market
  • 40 % Customer Churn Rate
  • 50 % Customer Acquisition Cost
  • Outcome  based Consulting & Advisory Services 
  • Cloud Based AI Driven Video KMS 
  • Cloud Based AI Driven Video Ops
  • Cloud Based AI Driven Marketplace